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Obey Giant : ウィキペディア英語版
Andre the Giant Has a Posse

Andre the Giant Has a Posse is a street art campaign based on a design by Shepard Fairey created in 1989 in Providence, Rhode Island. Distributed by the skater community, the stickers featuring an image of André the Giant began showing up in many cities across the U.S.A. At the time Fairey declared the campaign to be "an experiment in phenomenology". Over time the artwork has been reused in a number of ways and has become worldwide. At the same time, Fairey altered the work stylistically and semantically into the OBEY Giant.〔, Shepard Fairey, "Supply & Demand: The Art of Shepard Fairey", pg. 35.〕
==History==

Fairey and fellow RISD student Ryan Lesser, along with Blaize Blouin, Alfred Hawkins, and Mike Mongo created paper and vinyl stickers and posters with an image of the wrestler André the Giant and the text "ANDRE THE GIANT HAS A POSSE 7' 4", 520 lb", ("7'4", 520 lbs", or 2.24 m, 236 kg, famously being Andre The Giant's billed height and weight) as an in-joke directed at hip hop and skater subculture, and then began clandestinely (and somewhat fanatically) propagating and posting them in Providence, Rhode Island and the rest of the Eastern United States.
In an interview with ''Format'' magazine in 2008, Fairey said: "The Andre The Giant sticker was just a spontaneous, happy accident. I was teaching a friend how to make stencils in the summer of 1989, and I looked for a picture to use in the newspaper, and there just happened to be an ad for wrestling with Andre The Giant and I told him that he should make a stencil of it. He said 'Nah, I’m not making a stencil of that, that’s stupid!' but I thought it was funny so I made the stencil and I made a few stickers and the group of guys I was hanging out with always called each other The Posse, so it said Andre The Giant Has A Posse, and it was sort of appropriated from hip-hop slang – Public Enemy, NWA and Ice-T were all using the word."
By the early 1990s, tens of thousands of paper and then vinyl stickers were photocopied and hand-silkscreened and put in visible places throughout the world.
"Andre The Giant Has a Posse" is also the title of a 1995 documentary short by Helen Stickler, which was the first documentary to feature Shepard Fairey and chronicle his influential street art campaign. The film screened worldwide, most notably in the 1997 Sundance Film Festival. In 2003, Village Voice film critic Ed Halter described the film as: "... legendary ... a canonical study of a Gen-X media manipulation. One of the keenest examinations of '90s underground culture."
The threat of a lawsuit from Titan Sports, Inc. in 1994〔(Shepard Fairey interview in Tattoo Magazine, 1999. )〕 spurred Fairey to stop using the trademarked name André the Giant, and to create a more iconic image of the wrestler's face, now most often with the equally iconic branding OBEY. The "OBEY" slogan was not only a parody of propaganda, but also a direct homage to the "OBEY" signs found in the 1988 cult classic film, ''They Live'', starring Roddy Piper. About "Obey", ''San Diego Union-Tribune'' art critic Robert L. Pincus said: "(work ) was a reaction against earlier political art, since it delivered no clear message. Still, 'Obey' was suggestively antiauthoritarian."〔(Social ferment not always reflected in fermentation of artworks )〕 "Following the example set by gallery art, some street art is more about the concept than the art," writes ''The Walrus'' (magazine) contributor Nick Mount. "'Fuck Bush' isn’t an aesthetic; it’s an ethic. Shepard Fairey’s Obey Giant stickers and Akay’s Akayism posters are clever children of Duchamp, ironic conceptual art."〔(The Renaissance of Cute, issue 2008.09 )〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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